Expert Q&A: James Bastable

1. When did you realise you wanted to start a business?

My parents at some point had both been self employed, for me it was a freedom thing. From a very young age I knew getting my own business off of the ground was something I wanted to do. I had one job (just over broke) at age 16 I knew working for someone else wasn’t the best way I could spend my time.

2. How did you get started and what was the biggest hurdle you overcame?

I started my journey half way through university after a quick conversation with myself, I was incredibly lucky to be in a university who were offering free 9 month business start up courses to those thinking of starting a business. It took off from there really.

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3. What’s been your most successful way of getting clients?

Making friends,communicating regularly and looking after those clients who pass work my way.

4. How do you get clients to stay with you and use you for more work?

Shoot for their clients and occasionally offer a discounted rate for my agencies. I keep in contact, Christmas cards, emails, phone calls. Ask for recommendations and show them my latest creations.

5. Do you ever have issues with clients paying late? How do you manage that?

I send the boys in, I find the hairiest and scariest. Seriously, I have in my terms and conditions regarding the payment time, any late payments will incur a fee. Many of my clients adopt a standard 30 day turnaround for invoices which for me, is a bloomin long time. I make clear my terms are 14 days and chase shortly after that deadline.

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6. What does your typical work day look like?

Culling, photoshopping and keeping my data safe. I’m also a pretty keen web tech, so I keep up to date with the latest SEO updates every now and then. I spend 1 to 2 days a week working on my business rather than working in my business.

7. Any piece of advice/wisdom that you’d like to give the readers at Business Unleashed?

Make a to do list, every morning. You will meet some great people and some not so great people, make sure you have your terms and conditions in place.

Look after your old customers, make sure they remember you, keep in touch regularly and don’t be afraid to change if something isn’t working.

 

You can connect with James Bastable on Twitter, Facebook and on his commercial photography website.

 

 

 

 

 

 

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